Sandrine Huart

Worldwide Consumer and Market Insight Category Leader
L’Oreal

After a 20 year background in market research agencies, Sandrine joined L'Oréal SA in 2013 as Worldwide Consumer & Market Research Category Manager. She is currently in charge of the Group's strategy on syndicated services and Quantitative, Qualitative studies, reporting into the corporate Purchasing department. Sandrine is in charge of CMI/ market research purchasing strategy definition and implementation across countries and divisions. Sandrine will use her experience to host a roundtable at the event on the third day, Thursday 4th June on how to find room to negotiate the purchase of market research, within Stream A on marketing procurement best practice.

Check out the incredible speaker line-up to see who will be joining Sandrine.

Download The Latest Agenda

Day 3: Taking your marketing procurement to the next level

Monday, April 6th, 2015

12:25 Drill Down Roundtables

Roundtable 1: How to find room to negotiate the purchase of market research
Sandrine Huart, Worldwide Consumer and Market Insight Category Leader, L’Oreal

Roundtable 2: The pros and cons of holding company contracts
Jane Dormer, Strategic Procurement Director - Western Europe, Coca-Cola

Roundtable 3: How to manage sponsorship spend and measure awareness and preference of sponsorship led campaigns
Thomas Holzapfel, Global Category Leader Marketing, Deutsche Telekom

Roundtable 4: How to leverage on deep and long-standing relationships with suppliers and agencies

Gavin McClure, Global Procurement Marketing Category Manager, Japan Tobacco International