Philipp Schuster

Philipp Schuster is the Category Lead for Creative Agencies at adidas Group (includes brands like adidas, Reebok & TaylorMade), responsible for developing as well as executing the category strategy for creative agencies. Key elements of this assignment is maximising the procurement coverage of this category both on Global and local level, optimising the category spend on various efficiency levers as well as to ensuring sourcing compliance across the brands for ATL Creative Agencies. He was previously both on brand-side at PUMA SE and held retail and marketing positions as well as agency-side at LIGANOVA GmbH managing various international key accounts like Tommy Hilfiger, Rockport and FREITAG. He currently works at the adidas Group headquarters in Herzogenaurach, Germany is most excited about sports and his eight month-old son Jack. Philipp will present a case study on the afternoon of conference day two, Wednesday 3rd June on how to get true financial transparency in the client/agency relationship.