Paula O'Reilly

Paula is a senior Media and Marketing Procurement professional, uniquely backed up by previous Senior Marketing roles in the financial services sector. As the Global Marketing Procurement Category lead, pan BT, Paula plays an active role in developing and driving central BT Procurement strategy. She is also responsible for the strategic sourcing approach across all marketing disciplines, leading and supporting a team of 5 buyers in the UK and 4 in India. Her specialties include: strategic sourcing across core Creative/Media Planning & Buying assignments, including Digital agencies; Marketing Communications & Planning - managing a multi million pounds marketing budget; Managing and developing strong & credible agency and business relationships; strong collaboration and working with internal clients/operational leads; Effective team management; Contract negotiation and in life supplier management. Paula will be participating in the Panel ‘Finding The Best Talent To Deliver On Future Marketing Procurement Needs: What Will Be The New Skill Sets Required?’ on the 16th of June.