Neil Duncan

Managing Director
ebiquity

Neil Duncan, former Managing Partner of OMD UK, has joined Ebiquity as Managing Director, UK & International Media. Neil’s twenty year career in media started in ITV sales and has included senior agency roles in investment, planning, business management and client development. He will lead the 90-strong media team based at CityPoint.

Latterly his role at OMD was to oversee both the planning and buying functions, alongside operational responsibility across all areas of the agency. He also served at the conduit between OMD’s UK and International divisions, managed OMD’s third party outdoor specialist relationship and had a business strategy role on PSA Peugeot Citroen across Europe.

Neil is a highly experienced leader of teams and client business, having worked across a variety of sectors and customers including Reckitt Benckiser, McDonald’s, Vodafone, Camelot and Carlsberg.

Check out the incredible speaker line-up to see who will be joining Neil.

Download The Latest Agenda

Day 1: Driving Sustainable Value from Digital Marketing

Friday, February 6th, 2015

12:00 Industry Presentation- Online advertising - Best practice in accountability and transparency

Online advertising is a $170bn business - how accountable and transparent is it?
How do standards of performance measurement compare with offline media?
View ability, non-human traffic and brand safety; how big are these issues?
For every pound spent by a brand on digital media, how much does the media owner receive?
What can brands do to improve efficiency and effectiveness?
How can they reward and incentivise their agency to deliver the best performance?

Day 2: Optimising the Efficiency and Effectiveness of Marketing Procurement

Friday, March 6th, 2015

17:50 Classroom 1 - Ebiquity - ‘To pitch or not to pitch? Tips for getting more from your media agency, knowing when it’s time to pitch, how to do it, what contract (not) to sign, and how to reward them.

This classroom session will be hosted by former agency insiders: a Finance Director, and Head of Planning and Buying. Together they will guide you through the pitfalls, opportunities and provide a map of what best practice should look like. The interactive session will focus on the issues of relationships, strategy, value and contracts. It will explore the issues rebates and AVBs and include time for Q&A.